The Vietnam National Authority of Tourism carries out a communications campaign with a series of videos themed “Vietnam: Travel to Love” on Youtube digital platform. (Photo: Ministry of Culture, Sports and Tourism) Hanoi (VNA) – With digital transformation accelerated, a kaleidoscope of smart tourism offerings has been developed to provide new experiences for travelers and help recover the tourism industry, which was battered by the COVID-19 pandemic. The "Wonders of Vietnam" project was launched as part of Google Arts and Culture that allows everyone to explore art, history and wonders of the world. (Screenshot photo) Featuring 35 stories and over 1,300 sumptuous photos of iconic sites, historical heritage, nature, cuisine and culture of Central Vietnam, the project is a unique way for hungry travellers to virtually explore. It is also an important part of Google’s overall support of the local tourism industry, which has been badly affected by pandemic-related … [Read more...] about Digitalisation drives tourism recovery
Tourism development
Emerging trends expected to power Vietnam’s tourism boom: study
Several ongoing trends in the Vietnamese tourism sector have contributed to its strong recovery in the wake of the global COVID-19 pandemic, with the increasing travel demands of Gen Z and families with kids as significant contributors, according to the Visa Global Travel Intentions Study (GTI) 2023. Vietnam, with its stunning landscapes and diverse cultural heritage sites, has become a popular destination for travelers from around the world. According to the study, it is vital for both travelers and industry stakeholders to understand new trends in Vietnamese tourism following the pandemic. In terms of leisure trips, families with kids and 'Silvers' – individuals older than 60 – made an average of 2.4 trips over the past 12 months, more than any other market segments, according to the GTI 2023. Besides ticking visiting landmarks, Vietnamese tourists are now placing a strong emphasis on leisure-focused and experiential journeys. Relaxation was the main driver of travel, … [Read more...] about Emerging trends expected to power Vietnam’s tourism boom: study
ASEAN – RoK centre releases video to promote ASEAN tourism
Hanoi Opera House is given a highlight in the Vietnam video. (Photo: VNA) Seoul (VNA) – A series of videos released by the ASEAN – Korea Centre (AKC) on September 27 is expected to provide a deeper insight into the rich culture and unique architecture of Cambodia, Indonesia and Vietnam, as well as promote collaboration between the ASEAN bloc and the Republic of Korea (RoK). Themed “a journey to culture and architecture” the five-minute videos shed light on two cities in each nation. The respective countries' national tourism organizations recommended the architecture to be featured in the videos and architect-writer Oh Young-wook provided the commentary. The Vietnam video takes viewer to Hanoi, a city with 1,000 years of history, and Ninh Binh – dubbed as the “Ha Long Bay on land”. It spotlights a blend of European flair and traditional elements in such iconic structures as the Opera House, St.Joseph’s Cathedral, Phat Diem Cathedral and Bai Dinh Pagoda. For Cambodia, … [Read more...] about ASEAN – RoK centre releases video to promote ASEAN tourism
Hanoi to host Vietnam Craft Village Festival 2023
The festival is expected to attract numerous visitors. The Vietnam Craft Village Festival 2023 will be held from November 9 to 12 in Hanoi to promote craft village products and tourism. Foreign visitors at the Hanoi Gift Show 2022 in October last year. Photo: The Hanoi Times The festival's program includes a ceremony to honor artisans and craftsmen, the opening ceremony, and an international exhibition of craft village products and One Commune One Product (OCOP) goods at the Imperial Citadel of Thang Long. Nguyen Thi Hoang Yen, deputy head of the Department of Economic Cooperation and Rural Development, told a press conference on September 26 that six events will be held in response to the Vietnam Craft Village Festival 2023, including an art show of traditional cultural craft villages, an international workshop on craft villages with about 250 foreign and domestic delegates, a Vietnam-San Marino trade networking workshop with about 100 participants, … [Read more...] about Hanoi to host Vietnam Craft Village Festival 2023
Hanoi officials in Beijing to learn from heritage preservation experience
Preserving and protecting the Cultural Heritage is one of the key priorities that Hanoi wants to achieve better. The delegation from Hanoi, led by Secretary of the Hanoi City Party Committee Dinh Tien Dung, visited the Summer Palace in the imperial city of Beijing on September 28. Hanoi officials visit the Summer Palace in Beijing. Photo: The Hanoi Times At the Summer Palace, the guests from Hanoi were introduced to the historical background and values of the relic. The officials also learned about the efforts and solutions taken by Beijing and Chinese authorities to preserve the site and attract tourists. The Summer Palace, with a total area of about 3 km2, is an imperial garden built in the Qing Dynasty (1644-1911). It was first built in 1750, largely destroyed in 1860, and restored to its original design in 1886. According to the UNESCO World Heritage Conservation, the Summer Palace is "a masterpiece of Chinese landscape garden design". In 1961, … [Read more...] about Hanoi officials in Beijing to learn from heritage preservation experience
Parkway dental clinic chain secures $5 million investment
The fresh funds will be used to fuel Parkway's business expansion and facility upgrade. The dental clinic chain will also receive technology support from 24hmoney. Founded in 2017, Parkway has 11 dental clinics in five localities in Vietnam. The company plans to put another six dental clinics into operation by the first quarter of 2024. "This is a strategic fundraising round for Parkway. We hope that the tie-up with 24hmoney will help improve the standards of dental care, scale up the system, and unlock the potential of dental tourism in Vietnam," a representative of Parkway said. 24hmoney, which is owned by Vietnamese entrepreneur Phan Minh Tam, has made successful investments in the hair salon chain 30Shine and the human resources provider Sieu Viet. Tam said, "24hmoney wants to invest in businesses with growth potential and good positions in their industries. Along with financial support, we also share the know-how to support businesses in strategy building, operations, … [Read more...] about Parkway dental clinic chain secures $5 million investment
Vietnamese itching to take leisure trips overseas
Vietnamese tourists visit Tokyo Japan. Vietnamese are among those who crave holidaying abroad the most across Southeast Asia. — VNS Photo Thu Ngân Vietnamese are among those who crave holidaying abroad the most across Southeast Asia, according to GrabAds’s latest SEA Travel Insights 2023 report. In the report, 80 per cent of 1,500 Vietnamese survey respondents planned to have an overseas holiday, just slightly behind Thailand and Singapore at 86 per cent and 85 per cent, respectively, and ahead of the Philippines at 69 per cent, Malaysia at 64 per cent and Indonesia at 56 per cent. The survey shows that intent to travel remains strong across the region. Of those surveyed, 72 per cent of Grab users plan to travel abroad at least once in the next 12 months, jumping from just 39 per cent when borders reopened in 2022, indicating intent to travel has climbed by 84 per cent in just one year. While Thailand, Singapore and Malaysia lead the way in terms of destinations within … [Read more...] about Vietnamese itching to take leisure trips overseas