Marketing strategies in tourism industry

Travellers are looking for more wholesome experience for their trips: culture and entertainment, embracing natural beauty, and being able to indulge in local hospitality. The appeal of integrated resorts is the ability to provide variable experiences in one property; hence it is attractive to all guest segments – families of all ages, business travellers, couples, and entertainment seekers. … [Read more...] about Positive signals for recovery of tourism

Patrick Basset, Accor’s COO for Upper Southeast & Northeast Asia and the Maldives, told Timeout that even if more than 4,200 of the group’s hotels are currently operational, the group still suffered under the pandemic with revenue per available room down by 59.3 per cent in the first half of 2020, which resulted in a net loss of €1.5 billion ($1.8 billion). … [Read more...] about Mergers between behemoths to revive paralysed tourism market

During that time, I took charge of many jobs including training staff and managers of onsen areas to ensure the operation of onsen service in compliance with specified standards. Therefore, when I had the opportunity to work with Sun Group on consulting, training and managing Yoko Onsen Quang Hanh, I had a lot of enthusiasm and expectation to introduce Japanese culture in general and Japanese bath culture in particular to Viet Nam. I hope Vietnamese people will love onsens and consider them as a part of their spiritual life as Japanese people do. … [Read more...] about Special health benefits of Quang Hanh hot mineral source analysed by the Japanese director

In the next 10 years, the number of enterprises supported with solutions to improve productivity and quality is expected to increase by 10-15 per cent per year, of which the number of certificates for ISO 9001 quality management system and ISO 14001 environmental management system granted to businesses will increase at least 10 per cent compared to the 2011-20 programme. … [Read more...] about VIETNAM’S BUSINESS NEWS HEADLINES SEPTEMBER 8

Promote research and development activities, foster the growth of supporting industries to raise the rate of domestic production while attracting investment in hi-tech projects to support electrical – electronic products and launch the ‘Saigon Innovation Network’ at the Saigon Hi-tech Park. … [Read more...] about HCM City seeks ways to increase exports