Singaporean-based NextVIEW, the Asia-Pacific region's leading finance and investment consulting group, will support Vietnam's main stock exchange in marketing Vietnamese securities abroad. The deal signed Friday between NextVIEW and the Ho Chi Minh City Securities Trading Center (HoSTC) also aims to foster closer ties and to establish a channel for information exchange in the areas of operations, regulatory framework and equities. The two sides will jointly organize the Asia Trader and Investor Convention in HCMC May 26-27. … [Read more...] about Singaporean consultant to market Vietnamese securities abroad
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Losing home market, Vietnamese smartphone manufacturers still talk tough
VietNamNet Bridge - Vietnamese smartphone manufacturers still cherish the hope of regaining the low-cost market segment, though they have to confront formidable foreign rivals. There is no sign suggesting that the major players in the market, like Samsung, Nokia and LG, would give up the medium-class market segment. Meanwhile, a series of Chinese brands such as Gionee, Xiaomi, ASUS, TCL, Tianyu, Oppo and BBK have landed in Vietnam. Analysts have commented that the strongest Vietnamese brands, which have survived the latest battle, have been put between the "jaws of a pair of pincers". … [Read more...] about Losing home market, Vietnamese smartphone manufacturers still talk tough
Ad market: Vietnamese battle to gain bigger pieces of cake
VietNamNet Bridge - At present, foreign ad firms are believed to be the strategists who build creative advertisement thinking for clients, while Vietnamese are just the hired workers to implement the strategies. But things will change soon. Foreign firms make big money in Vietnamese market Foreign ad firms are the guests in Vietnam, but hosting the ad market thanks to their great advantages including the technology, experiences and financial capability. Especially, they have big clients, the multi-national groups which are willing to allocate big budgets for advertisement campaigns. Analysts said that foreign firms usually take the big contracts worth hundreds of billions of dong. They play the leading role in the contracts' implementation, building the creative advertisement strategies for clients, for which they can earn 15-20 percent of the contracts' values. Meanwhile, Vietnamese ad firms just can get some pieces of the cake by undertaking some components of big projects, … [Read more...] about Ad market: Vietnamese battle to gain bigger pieces of cake
Eye specialist markets Vietnamese rice in UK
While her profession has nothing to do with rice, Pham Thi Bien Thuy has been actively promoting a special type of Vietnamese rice in the UK, where she works as an eye specialist, to prove that Vietnam is just as capable of producing safe and healthy food as other developed countries. It was her first time speaking with the newspaper due to her busy schedule. Thuy said she was tired yet delighted by the event, as this was the first time Vietnamese rice had been on display at a major event hosted by the BBC. The specialist at Birmingham and Midland Eye Centre, one of the largest eye centers in the UK, began to develop an interest in organic Vietnamese black rice more than two years ago. She has since sought to bring her country's specialty closer to British consumers. At the BBC Good Food Show, a culinary festival celebrating seasonal artisan and gourmet cuisine, Thuy was 'besieged' by a number of customers asking about the black organic rice, she said. "This was a … [Read more...] about Eye specialist markets Vietnamese rice in UK
Foothold in international market: Vietnamese brand or materials
It is the responsibility of every Vietnamese citizen to help Vietnam's exported products achieve a price in the international market appropriate to the efforts and capitals that have been invested. To do so, Vietnamese commodities must have well regarded brand and positions in the international market. Products must not just be made from Vietnamese currently exported from the country. This year, Vietnam's export revenue could potentially reach US $ 38 billion, exceeding the assigned target by the National Assembly. However, through the structure of exported products and of values in each unit of exported goods, the more main commodities from our country are exported, the more disadvantaged Vietnam becomes. Accordingly, the question of Vietnamese brand versus Vietnamese material is raised. The amount of coffee Vietnam has exported from each harvest to the international market can cause fluctuations in the price of coffee yet a few people know about Vietnam's coffee. Vietnam annually … [Read more...] about Foothold in international market: Vietnamese brand or materials