Fundamentals digital marketing

Staff of Sai Gon Bank interview candidates at a job fair held by the HCM City University of Economics in May. — Photo diendandoanhnghiep.vn Banks are focusing on digital transformation and automation, which has led to increasing demand for IT and data personnel, according to a report recently released by the recruitment service provider Navigos Group. Banks need high-quality human resources, yet it can be difficult and costly to find qualified staff due to market competition. Digital transformation has been undertaken by large banks in the past three to five years. Due to competition and the pandemic, numerous banks have expanded their digital transformation over the past two years. Searches by banks for mid- and high-level positions related to digital banking and digital transformation occupied half of bank jobs from the second half of 2021 to mid-2022. Some positions that are always in high demand for digital transformation include product owner, project manager, business … [Read more...] about Banks struggle to recruit personnel for digital transformation

Banks are focusing on digital transformation and automation, which has led to increasing demand for IT and data personnel, according to a report recently released by the recruitment service provider Navigos Group. Staff of Sài Gòn Bank interview candidates at a job fair held by the HCM City University of Economics in May. Photo diendandoanhnghiep.vn Banks need high-quality human resources, yet it can be difficult and costly to find qualified staff due to market competition. Digital transformation has been undertaken by large banks in the past three to five years. Due to competition and the pandemic, numerous banks have expanded their digital transformation over the past two years. Searches by banks for mid- and high-level positions related to digital banking and digital transformation occupied half of bank jobs from the second half of 2021 to mid-2022. Some positions that are always in high demand for digital transformation include product owner, … [Read more...] about Banks struggle to recruit personnel for digital transformation

Digital platforms enable greater connection with diverse audiences and higher awareness of less-known aspects of culture. (Photo: Artist Nguyen The Son) New investment models for the cultural arts will be the key to open up development opportunities for Vietnam’s creative industry in the international market. Cooperation needed to create inspiration sources In recent years, after the COVID-19 pandemic broke out, the digitization of cultural and artistic works in Vietnam has made a lot of progress. Professor Julia Gaimster, Dean of the Faculty of Communication and Design, RMIT University, hailed that as an outstanding achievement after five years of implementing the Prime Minister's Strategy for Cultural Industry Development. The substantial inclusion of digital cultural content can help attract domestic audiences and introduce contemporary images of Vietnamese culture to international audiences. Building a digital culture In 2019, Hanoi people were surprised to see on … [Read more...] about Cultural industry renewable and vibrant under digital plan

Photo: Digital platforms connect people and at the same time raise public awareness of cultural aspects of Vietnam that are not widely known (Photo courtesy of artist Nguyen The Son) Hanoi (VNA) - New investment models will be key to create opportunities for the development of Vietnam’s culture and creative industries in the international market . In recent times, the digitalisation of cultural works in Vietnam has seen a positive change, especially since COVID-19 grounded the economy to a halt and put more people online. Prof. Julia Gaimster, head of Communication and Design at RMIT University, affirmed that it is a major achievement after the five-year implementation plan put in place for the Prime Minister’s cultural industry development strategy. The increase of digital cultural content may further attract audiences at home and abroad, promoting images of Vietnamese contemporary culture to international friends around the world. Setting up digital culture … [Read more...] about Partnerships needed to optimise Vietnam’s cultural industry potential

Production recovery An increasing number of multinational corporations are raising capital and/or moving production to Vietnam. Data from the Foreign Investment Agency (FIA) under the Ministry of Planning and Investment showed that by the end of June 2022, the capital of newly registered projects, increases in the capital of ongoing projects and capital contribution and stock purchases by foreign investors totaled over US$14.03 billion, equivalent to 91.1 percent over the same period in 2021. Foreign direct investment (FDI) projects were estimated to have disbursed US$10.06 billion, an increase of 8.9 percent compared to the same period in 2021. Foreign enterprises are interested in high-tech manufacturing in Vietnam RSM Vietnam Chair Le Khanh Lam said foreign investment has always been the main driving force for Vietnam’s economic growth. Despite the impact of the COVID-19 pandemic over the past two years, Vietnam is regaining its growth momentum, with the … [Read more...] about Vietnam draws increased foreign investment