The Ho Chi Minh City-based company announced on Wednesday that it had filed a suit in the District 1 People’s Court against the e-commerce company for allowing merchants to sell fake copies of its bestsellers.Its CEO, Nguyen Van Phuoc, said the issue had been raised with Lazada for the last 12 months by sending it documents and evidence of counterfeiting.But the subsidiary of the Chinese e-commerce giant Alibaba did not make any effort to stop the selling of the pirated books, and the issue had in fact worsened, he said.The fakes sold on Lazada cost half the original prices, and his company has received hundreds of complaint letters from customers about them, he said.Some of the fake titles include the self-help classic “How to Win Friends and Influence People” by American writer Dale Carnegie and the “Chicken Soup for the Soul” series.First News allows customers to trade their fake books for originals, but “we cannot keep doing that forever,” Phuoc said. A fake copy of a First News book (right) placed next to the original. Photo by VnExpress/Mai Nhat. In the suit, the publisher has demanded that Lazada remove all fake books and stop allowing their sale in future.Lazada Vietnam… Read full this story
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