Vietnamese brands attracting more Japanese investors

VietNamNet Bridge – Japanese enterprises are entering the Vietnamese market gradually by buying into Vietnamese enterprises and cementing their positions in business fields with stable growth. Vietnamese brands are attractive to Japanese investors Sojitz Group in mid-June acquired 95.24 percent of shares of Saigon Paper Corporation in a deal worth $91.2 million, or VND2 trillion. The amount of money is still smaller than the $128 million that Unicharm of Japan spent to buy 95 percent of charter capital of Diana some years ago.  Japanese enterprises are entering the Vietnamese market gradually by buying into Vietnamese enterprises and cementing their positions in business fields with stable growth. After selling shares to Japanese investors, many Vietnamese companies benefit immediately from the new Japanese owners. RELATED NEWS Another cosmetics brand bought by foreign company Once-famous brands struggle for revival Thanh Mai