For the last several months the presidential election coverage has been like a meal at a neighborhood restaurant – a main course of Barack Obama with a side order of Hillary Clinton and just a touch of John McCain for seasoning.
It seems that Obama’s face is plastered everywhere, Clinton’s message pops up a little less often and McCain’s presence has all but been forgotten.
When I speculate as to why the coverage is playing out as it is, I’d have to say McCain has been placed on the back burner a bit primarily because the Republican race is simply not “sexy” enough. McCain has the nomination wrapped up and visually represents what the presidency has looked like forever, not really exciting when it comes to selling papers and getting ratings.
On the other hand, the Obama/Clinton thing is practically orgasmic. Neither candidate is in clear control and being part African American and a woman respectively, both are something different to talk about.
The funny thing is, absolutely none of this has anything to do with qualifications.
Ultimately, the brutal battle of mud slinging between the two Democrats vying for their party’s nod could work on of two ways.
1. Either Barack of Hillary will get so much play in the media that they will have a sizable advantage over McCain going into the general election.
2. McCain will save his funding for when it counts, fly under the radar and make a strong move once all the dirt has been brought out on the winner of the Democratic nomination.
So, either this will bring more attention to the eventually victor between Obama and Clinton, or it will lead to a certain level of disgust with the Democratic candidate and a victory by McCain.
Of course, this all remains to be seen. And, at the very least, it should be interesting.
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