CapitaLand’s wholly-owned serviced residence business unit, The Ascott Limited (Ascott), has swept a total of 24 highly coveted accolades at the 2013 Business Traveller Asia-Pacific Awards and World Travel Awards for Asia & Australasia as well as Europe. The awards recognise Ascott as the leading serviced residence provider across Asia Pacific and Europe.
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For the 10th straight year, readers of Business Traveller Asia-Pacific magazine have voted Ascott as the Best Serviced Residence Brand in the region.
The poll, which was conducted by an independent market research company, also unveiled Ascott’s premier serviced residence in its home base of Singapore – Ascott Raffles Place – as the Best Serviced Residence in Asia Pacific.
Ascott has won in these two award categories every year since their inception in 2004. Ascott Sathorn Bangkok and Ascott Makati also came in second and third place respectively for Best Serviced Residence in Asia Pacific.
At the World Travel Awards for Asia & Australasia where winners were voted by travel professionals and consumers, Ascott was conferred 12 awards, including the top honour of Asia’s Leading Serviced Apartment Brand.
Ascott also clinched leading serviced apartment and brand awards for Ascott The Residence and Somerset Serviced Residence in China, India, Indonesia, the Philippines, Singapore, South Korea, Thailand and Vietnam.
At the World Travel Awards for Europe, Ascott garnered eight accolades. It beat contenders from various countries to receive the highest accolade of ‘Europe’s Leading Serviced Apartment Brand’. In addition, Ascott’s Citadines Apart’hotel brand and properties triumphed in seven other categories in Belgium, England, France and Germany.
According to Lee Chee Koon, Ascott CEO, the company was humbled to be voted the best in Asia Pacific and Europe by travellers and travel professionals.
“Their continued support is fundamental to Ascott’s success. Winning Business Traveller Asia-Pacific awards for 10 years in a row, and World Travel Awards across different geographies, demonstrates the consistent high quality of our products and services. Across our properties in more than 80 cities across over 20 countries, our 5,000 staff dedicate themselves to providing excellent services and exceeding our guests’ expectations. These awards truly go to all our staff who have made it possible for Ascott to garner 104 accolades so far this year,” said Koon.
Lee added that as a company that started in Singapore in 1984, Ascott is honoured to be recognised alongside other Singapore brands such as Singapore Changi Airport and Singapore Airlines.
“Premium quality and efficient, reliable services are attributes that have allowed Singapore brands to enjoy high international appeal. As customers’ needs evolve over time, we will continue to invest in innovation and create special touches to deliver the best stay experience for them,” he said.
By Bich Ngoc